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Siow Chiang @ China Fish 2012


Siow Chiang & Co. Pte Ltd recently attend the China Fish 2012 event held in Beijing, China. Unknown to many anglers over here in Singapore, Siow Chiang isn't actually just another tackle shop located at Ubi.
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They are actually one of the largest players in the local fishing industry and besides being a retail shop as well as distributor, they are also the manufactuer of several well-known brands such as SureCatch, Zerek Innovation, ATC, Tiburon and the likes. They have also recently acquired Anka Tackle Corporation to add to their already established brands line up.

Representing Singapore at the China Fish event, Siow Chiang has once again established themselves as not only the leading business in Singapore, but even in the South East Asian region.

Continue reading below for some pictures from the event:

Team Siow Chaing from Singapore

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Brands under Siow Chiong on display

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Interview of Miss Doris Toh, Siow Chiang's Group GM

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Miss Doris Toh again, at the SureCatch booth

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Range of lures available from SureCatch

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SureCatch rods on display

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And also not forgetting the reels

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Seen here is the new ATC Hydromac reels, meant for heavy-duty saltwater fishing

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ATC Astromac shown here, heavy-duty spinning reels

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Frontal shot of the ATC booth

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Beautiful booth at Zerek showcasing their new range of lures

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New range of Zerek bass fishing rods on display

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The Tiburon Dark Force reel

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Full range of Tiburon reels featuring their new "Smart-Shift" technology

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Anka Tackle Corporation, which was recently acquired by Siow Chiang, adopting a cabin boat theme at the show

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Hope you've enjoyed the pictures! Until the next time, tight lines!

All pictures courtesy of Siow Chiang & Co. Pte Ltd


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